This year marks the 10-year anniversary of .Bank—the industry-created and governed domain that’s transformed how banks secure their digital presence. Since its launch, over 900 banks have made the switch, committing to an online presence that prioritizes verification, trust, and cybersecurity.
"As a founding member and strong supporter of fTLD and .Bank, we are pleased to see that the number of institutions using a .Bank domain continues to grow. Cybersecurity is top of mind for banks and implementing a .Bank domain demonstrates a strong commitment to protecting customers from the most common cyberattacks." —Paul Benda, EVP for Risk, Fraud and Cybersecurity at American Bankers Association
Your domain is your promise — as recognizable as .gov and .edu, but more secure than .com. With .Bank, you show customers that trust, security, and authenticity are non-negotiable.
"If it's not .Bank, it's not our bank." And that's a promise you can stand behind.
Why did Benchmark switch to .Bank?
- Verified Security, Engineered for Banks: Every .Bank domain is protected by stringent encryption requirements and email authentication to protect against phishing, safeguard deliverability, and ensure that only verified banks can send email from a .Bank address.
- Instant Recognition and Trust: A .Bank domain tells customers, regulators, and partners that your institution has made an additional investment in cybersecurity to protect them. It's not just a domain—it's a visible commitment to integrity that reinforces the value of your brand.
- Proactive Defense, Not Reactive Recovery: Unlike traditional domains, .Bank was designed to neutralize threats like phishing, spoofing, and impersonation—before they reach your customers.
- Exclusive Access: Only verified banks can register a .Bank domain, keeping cybercriminals out!
Source: .Bank Registry promotional mailing (5/19/25)
